One founder.
Every project.
Signed.
What you see on this site was designed, coded and shipped by one person. That same person will build yours.
You type. We ship.
Every project starts with a message. That is your only job.
Understanding comes first. Then a full walkthrough of the plan, then an estimate. All free. If the numbers do not make sense to you, no questions, no commitment.
What we never do: templates, juniors, handoffs. The work stays close to the person accountable for it.
Working worldwide
Keyur Shah · founder
Fifteen-plus years. Two hands. One standard.
From first websites in 2011 to international client work and AI-powered SaaS products. Based in Vadodara, working with clients in the UK, US, Canada and Australia.
Every project on this site passed through the same two hands.
$ cat journey.log
The journey.
First website built, fresh out of degree
Data processing and formatting work begins
First international clients in the UK and US
First web design projects shipped
QuickFormat Services Pvt Ltd incorporated
Parshwanth Formatting (OPC) Pvt Ltd
CVFormatic launches as the first SaaS product
BahiKaro accounting SaaS launches
/madebyshah gives the work its own name
Building toward a full-scale, founder-signed agency
$ cat principles.txt
Founder-signed
The person you talk to builds it.
Built around you
Software adjusts to your business, never the reverse.
Understand first
Planning is free; commitment comes after clarity.
International standard
Work from India that holds up anywhere.
No juniors: what it actually means
Quality never gets delegated away.
Today, every project is built by the founder. Tomorrow, with a team, everything still gets founder-reviewed and founder-signed before it ships. The name on the door stays the name on the work.